Desert Safari Operator
How we helped this tourism business in Dubai achieve significant growth through SEO, Google Ads, Meta Ads.
The Challenge
- Competition from OTAs
- Seasonal fluctuations
- International audience targeting
- High customer acquisition costs
Our Strategy
Built direct booking capability to reduce OTA dependency. Targeted tourists during trip-planning phase with SEO and captured in-destination traffic with Google Ads.
Execution
Created comprehensive guide content for Dubai tourism. Ran Google Ads targeting tourists already in Dubai. Built Instagram presence showcasing experiences. Implemented multi-language landing pages.
What We Learned
Visual content on Instagram and TikTok drives significant booking intent for tourism. Offering WhatsApp support in key languages (Russian, Chinese, German) dramatically improved conversion rates.
Results
Direct Bookings
Reduced OTA dependency
ROAS
Return on ad spend
Organic Traffic
SEO growth
Results may vary. Past performance does not guarantee future results.
Get Similar ResultsVisual content on Instagram and TikTok drives significant booking intent for tourism. Offering WhatsApp support in key languages (Russian, Chinese, German) dramatically improved conversion rates. This project reinforced why we build every campaign around measurable outcomes — not vanity metrics.
Founder & CEO, Brand Surge FZ-LLC
On working with tourism businesses in Dubai
This case study has been anonymized for client privacy. Actual client details available upon request with appropriate NDAs.
Ready to Grow Your Business in Dubai?
Book a free strategy call with our team. We'll analyze your current marketing and show you exactly how to increase leads, bookings, and revenue.