Fashion Ecommerce Store
How we helped this ecommerce business in Dubai achieve significant growth through Meta Ads, Google Ads, SEO.
The Challenge
- Rising ad costs
- High cart abandonment
- Competition from fast fashion brands
- Customer acquisition cost
Our Strategy
Implemented full-funnel Meta strategy from awareness to retargeting. Focused on customer lifetime value rather than single-purchase ROAS. Built email marketing for retention.
Execution
Launched Meta catalog ads with dynamic retargeting. Created lookalike audiences from high-value customers. Implemented abandoned cart email sequences. Built SEO content around styling guides.
What We Learned
For UAE fashion ecommerce, focusing on repeat customers delivers better long-term results than chasing new acquisition. Cash-on-delivery remains important - messaging around secure payment increased conversion.
Results
ROAS
Return on ad spend
Revenue
Online sales growth
CAC
Lower acquisition cost
Results may vary. Past performance does not guarantee future results.
Get Similar ResultsFor UAE fashion ecommerce, focusing on repeat customers delivers better long-term results than chasing new acquisition. Cash-on-delivery remains important - messaging around secure payment increased conversion. This project reinforced why we build every campaign around measurable outcomes — not vanity metrics.
Founder & CEO, Brand Surge FZ-LLC
On working with ecommerce businesses in Dubai
This case study has been anonymized for client privacy. Actual client details available upon request with appropriate NDAs.
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