Google Ads for Healthcare Providers in Dubai
Google Ads is the fastest way to put your clinic or hospital in front of patients who are actively searching for medical services in Dubai.
- Service-specific campaigns targeting exact medical searches like 'root canal ...
- Location-targeted campaigns that focus ad spend on patients within a practica...
- Call-only campaigns during clinic hours that let patients call directly from ...
Get Your Free Healthcare Google Ads Strategy
Fill out the form below and we'll reach out within 24 hours.
Healthcare advertising on Google requires a specialised approach. Google has its own healthcare advertising policies, and DHA/DOH regulations in the UAE add another layer of compliance requirements. Ads cannot make outcome guarantees, certain medical categories have restricted targeting, and landing pages must meet specific quality standards. Running healthcare ads without understanding these constraints leads to disapprovals, account suspensions, and wasted budget.
Google Ads Campaigns That Fill Appointment Schedules for UAE Healthcare Providers
Service-specific campaigns targeting exact medical searches like 'root canal treatment Dubai' or 'dermatologist Al Barsha' with dedicated ad groups for each specialty
Location-targeted campaigns that focus ad spend on patients within a practical driving distance of your clinic, reducing wasted clicks from irrelevant areas
Call-only campaigns during clinic hours that let patients call directly from the ad, eliminating friction in the booking process
DHA-compliant ad copy that builds trust through credentials, experience, and patient-focused messaging rather than promotional claims
Healthcare Google Ads Highlights
- Service-specific campaigns targeting exact medical searches like 'root canal ...
- Location-targeted campaigns that focus ad spend on patients within a practica...
- Call-only campaigns during clinic hours that let patients call directly from ...
Why Healthcare Businesses Choose Us
90-Day Roadmap
Clear milestones from day one
Transparent Reporting
Monthly reports with real metrics
No Long-Term Contracts
Results keep you, not contracts
Need a Google Ads Strategy Built for Healthcare?
Get a free audit and a clear 90-day roadmap tailored to healthcare businesses.
Google Ads Mistakes That Waste Budget for Hospitals and Clinics in the UAE
Running one generic campaign for all services. A cardiology search and a cosmetic surgery search have completely different intent, competition, and conversion patterns. Each specialty needs its own campaign structure with tailored ad copy and landing pages.
Ignoring Google's healthcare advertising policies. Ads that promise specific outcomes, use restricted terminology, or link to non-compliant landing pages get disapproved. Repeated violations can lead to account suspension, cutting off your patient acquisition channel entirely.
Not using negative keywords aggressively. Healthcare searches attract a huge volume of irrelevant clicks from people looking for information, jobs, or symptoms rather than booking appointments. Without proper negative keyword lists, you waste significant budget on non-converting traffic.
Sending all ad traffic to the homepage. A patient who searches 'knee replacement surgery Dubai' should land on a page specifically about knee replacement at your hospital, not your general homepage. Mismatched landing pages kill conversion rates.
How We Build Compliant Healthcare Google Ads Campaigns in the UAE
We audit your existing ad account (if you have one) and identify wasted spend, compliance issues, and structural problems. If you are starting fresh, we research your specialty keywords and competitive landscape.
We build campaigns structured around your key specialties and locations, with DHA/DOH-compliant ad copy and dedicated landing pages for each service. Every campaign launches with proper conversion tracking from day one.
We manage bids daily, refine targeting weekly, and expand or contract campaigns based on which specialties and locations are delivering the best cost per patient booking.
Monthly reporting shows you exactly how many patient enquiries each campaign generated, at what cost, and which services are driving the most value. We adjust strategy based on real booking data, not vanity metrics.
Your Healthcare Google Ads Campaign Package
We audit your existing ad account (if you have one) and identify wasted spend, compliance issues, and structural problems. If you are starting fresh, we research your specialty keywords and competitive landscape.
We build campaigns structured around your key specialties and locations, with DHA/DOH-compliant ad copy and dedicated landing pages for each service. Every campaign launches with proper conversion tracking from day one.
We manage bids daily, refine targeting weekly, and expand or contract campaigns based on which specialties and locations are delivering the best cost per patient booking.
Monthly reporting shows you exactly how many patient enquiries each campaign generated, at what cost, and which services are driving the most value. We adjust strategy based on real booking data, not vanity metrics.
Healthcare Google Ads in Action: Fine Dining Restaurant
A real restaurants & cafes business in Dubai that achieved measurable growth.
Fine Dining Restaurant · Dubai
The Challenge
Low visibility for branded and non-branded searches. High dependency on walk-in traffic. Poor Google Business Profile performance. Limited online reservations.
Our Approach
We implemented a comprehensive local SEO strategy combined with targeted paid campaigns to drive both awareness and direct bookings. Focus on optimizing for 'fine dining Dubai Marina' and related terms. Optimized Google Business Profile with professional photos, structured data, and review response. Launched Google Ads for high-intent dining searches. Created Meta campaigns targeting affluent Dubai residents for special occasions.
Results Achieved
Key Takeaway
For fine dining in Dubai, targeting special occasions and corporate events through Meta ads delivers better quality leads than generic restaurant targeting. WhatsApp integration significantly improved booking conversion.
Brand Surge vs. Non-Specialist PPC for Healthcare
Here's what sets our approach apart from the competition.
| Feature | Typical Agency | Brand Surge |
|---|---|---|
| Search Campaign Setup & Management | ||
| Monthly Performance Reports | ||
| Landing Page Design & Message Match Testing | ||
| Negative Keyword Mining & Wasted Spend Audits | ||
| UAE Audience Segmentation & Dayparting | ||
| Revenue Attribution & ROAS Tracking |
Frequently Asked Questions
What Happens Next
Here's exactly what to expect when you reach out to us.
Book Your Free Strategy Call
Schedule a 30-minute consultation. We'll discuss your business goals, current marketing, and where the biggest opportunities are.
- No commitment or obligation
- We'll review your current online presence
- Identify quick wins you can act on immediately
Receive a Custom Strategy
Within 48 hours, you'll receive a tailored plan with clear priorities, realistic timelines, and transparent pricing.
- Detailed scope of work
- Channel recommendations based on your goals
- Clear deliverables and expected outcomes
Launch & Start Growing
Once you approve the plan, our team begins execution immediately with weekly progress updates and monthly performance reports.
- Onboarding within 48 hours of approval
- First results visible within 2-4 weeks
- Ongoing optimization and transparent reporting
Why Brands Trust Us
Google Partner
Certified Google Ads management with access to advanced tools and direct Google support.
Meta Business Partner
Verified expertise in Meta Ads across Facebook and Instagram for UAE businesses.
Top SEO Agency
Recognized by UpCity as a top-rated SEO agency for consistent client results.
UAE-Focused
0% of our work is for UAE-based businesses. We understand this market deeply.
Explore More
Related services, locations, and resources across our site.
Google Ads
Google Ads gets your business in front of people actively searching for what you sell. We build, man...
SEO
Most UAE businesses lose leads to competitors who rank higher on Google. We fix that with technical ...
Real Estate Marketing
Digital marketing strategies built for property developers, brokerages, and agents operating in the ...
Restaurants & Cafes Marketing
Marketing strategies for F&B businesses in the UAE, from independent cafes to restaurant chains, foc...
Marketing in Dubai
Dubai digital marketing agency serving 180+ businesses. We help companies in JLT, DIFC, Business Bay...
Clinic & Medical Practice Marketing in the UAE: The Complete Playbook
A practical guide for clinics, dental practices, and medical centres in the UAE to attract more pati...
Grow Your Healthcare Practice with Expert PPC Management
Request a free audit and see how to lower your cost-per-patient-acquisition.
No credit card required. No obligation. We typically respond within 2 business hours.