Google Shopping Ads Management in Dubai
Google Shopping Ads - display your products with images, prices, and store names at the top of search results.
- Google Merchant Center setup and management
- Product feed optimization
- Bidding strategy
Discuss Shopping Ads With Our Team
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What Google Shopping Ads in Dubai Do for Product Visibility
Google Merchant Center setup and management — creating and maintaining your product data feed with accurate prices, descriptions, and availability
Product feed optimization — writing product titles and descriptions that match what shoppers actually search for, improving your visibility and click-through rates
Get Your Products in Front of Ready-to-Buy Shoppers in Dubai
Book a free Shopping Ads review and discover how to improve your product feed performance.
When Product Listing Ads Are the Right Move for UAE Retailers
You sell physical products online and want to appear in Google's product listings when shoppers search for what you sell
You are running text-based Search Ads for ecommerce but want to add the visual impact of product images with prices
Your products are competitively priced and you want to show that directly in the search results to attract price-conscious buyers
You are competing with larger retailers and marketplaces and need to maintain visibility in product searches
You have a well-organized product catalog with quality images and accurate pricing data
Google Shopping Mistakes That Sink ROAS for Dubai Stores
- Poor product titles. Your product title is the single most important factor in Shopping Ads. Instead of 'Blue Dress', use 'Women's Navy Blue Midi Dress — Cotton, Size S-XL'. Include relevant attributes that shoppers search for: brand, color, size, material, and use case.
- Missing GTINs (Global Trade Item Numbers). Google strongly prefers products with valid GTINs (or EANs/UPCs). If you sell branded products and do not include GTINs in your feed, your products may not appear at all or may show up less frequently than competitors who do.
- Not optimizing your product feed regularly. Prices change, products go out of stock, new items are added. If your feed is not updated frequently and accurately, Google may disapprove your products or show outdated information that damages trust with shoppers.
- Ignoring product reviews. Shopping listings with star ratings stand out significantly more than those without. Setting up Google Product Reviews or connecting a third-party review platform adds social proof directly to your shopping ads.
Shopping Ads KPIs That Define Profitable UAE Ecommerce Campaigns
How Shopping Ads Work Alongside Your Other Google Campaigns in Dubai
Shopping Ads are a specialized campaign type within Google Ads, specifically designed for ecommerce businesses. They complement Search Ads by adding a visual, product-level format to your advertising. For online stores, we often run Shopping and Search campaigns together to cover both product-specific and category-level searches.
Complete Google Shopping Ads Setup and Management for Dubai
Everything you receive when you partner with Brand Surge for shopping ads in the UAE.
Google Merchant Center setup and management
creating and maintaining your product data feed with accurate prices, descriptions, and availability
Product feed optimization
writing product titles and descriptions that match what shoppers actually search for, improving your visibility and click-through rates
Bidding strategy
setting bids at the product or category level based on margin, demand, and competition to maximize profitable sales
Product segmentation
grouping products by performance, margin, and category to apply different strategies where they make sense
Competitor monitoring
tracking how your prices and products compare to competitors showing up alongside you in Shopping results
Performance Max integration
combining Shopping with other Google ad formats for maximum reach and conversion potential
Shopping Ads in Action: Fine Dining Restaurant
A real restaurants & cafes business in Dubai that achieved measurable growth.
Fine Dining Restaurant · Dubai
The Challenge
Low visibility for branded and non-branded searches. High dependency on walk-in traffic. Poor Google Business Profile performance. Limited online reservations.
Our Approach
We implemented a comprehensive local SEO strategy combined with targeted paid campaigns to drive both awareness and direct bookings. Focus on optimizing for 'fine dining Dubai Marina' and related terms. Optimized Google Business Profile with professional photos, structured data, and review response. Launched Google Ads for high-intent dining searches. Created Meta campaigns targeting affluent Dubai residents for special occasions.
Results Achieved
Key Takeaway
For fine dining in Dubai, targeting special occasions and corporate events through Meta ads delivers better quality leads than generic restaurant targeting. WhatsApp integration significantly improved booking conversion.
Brand Surge Shopping Ads vs. DIY Product Listing Ads in the UAE
Here's what sets our approach apart from the competition.
| Feature | Typical Agency | Brand Surge |
|---|---|---|
| Search Campaign Setup & Management | ||
| Monthly Performance Reports | ||
| Landing Page Design & Message Match Testing | ||
| Negative Keyword Mining & Wasted Spend Audits | ||
| UAE Audience Segmentation & Dayparting | ||
| Revenue Attribution & ROAS Tracking |
Scale Your Google Shopping Revenue Across the UAE
We optimise your product feeds, bids, and campaigns to maximise return on every dirham spent.
Frequently Asked Questions
More Google Ads Services for Online Retailers
Google Search Ads Management in Dubai
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Google Display Ads Management in Dubai
Display Ads put your brand in front of people as they browse websites, watch videos, and use apps.
Google Remarketing Services in Dubai
97% of website visitors leave without taking action.
How We Launch Your Shopping Ads Campaign
Feed optimisation, bid management, and ROAS tracking — for profitable product sales.
Book Your Free Strategy Call
Schedule a 30-minute consultation. We'll discuss your business goals, current marketing, and where the biggest opportunities are.
- No commitment or obligation
- We'll review your current online presence
- Identify quick wins you can act on immediately
Receive a Custom Strategy
Within 48 hours, you'll receive a tailored plan with clear priorities, realistic timelines, and transparent pricing.
- Detailed scope of work
- Channel recommendations based on your goals
- Clear deliverables and expected outcomes
Launch & Start Growing
Once you approve the plan, our team begins execution immediately with weekly progress updates and monthly performance reports.
- Onboarding within 48 hours of approval
- First results visible within 2-4 weeks
- Ongoing optimization and transparent reporting
Why Brands Trust Us
Google Partner
Certified Google Ads management with access to advanced tools and direct Google support.
Meta Business Partner
Verified expertise in Meta Ads across Facebook and Instagram for UAE businesses.
Top SEO Agency
Recognized by UpCity as a top-rated SEO agency for consistent client results.
UAE-Focused
100% of our work is for UAE-based businesses. We understand this market deeply.
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Get a Free Shopping Ads Consultation
Talk to our google ads specialists about what shopping ads can do for your business in the UAE.