Web Design

Landing Page Design in Dubai — High-Converting Pages Built for Campaign ROI

A website redesign is exciting but risky.

  • Design modernization
  • SEO-safe migration
  • Performance improvement

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Google Partner

Certified Agency

Meta Partner

Verified Partner

Top SEO Agency

UpCity 2024

100+ UAE Clients

Since 2019

Conversion Focus

How Landing Page Design in Dubai Maximises Campaign Conversions

Design modernization — updating the visual design to meet current standards and user expectations while preserving brand identity

SEO-safe migration — mapping old URLs to new ones, implementing proper redirects, and preserving the search authority your current site has earned

Website Redesign services in Dubai
Performance improvement — rebuilding on modern technology with optimized code, compressed images, and fast hosting for significantly better load times
Mobile experience upgrade — redesigning for mobile-first if your current site was built in the desktop-first era
Content restructuring — reorganizing your site content based on user behavior data and best practices for navigation and conversion
Conversion optimization — redesigning user flows, forms, and calls-to-action based on what your current data shows about visitor behavior

Build Landing Pages That Turn Clicks Into Customers in Dubai

Get a free conversion audit and see how purpose-built landing pages can double your campaign results.

Campaign Ready

When You Need Dedicated Landing Pages for UAE Marketing Campaigns

Your website is more than 3 years old and looks dated compared to competitors — design trends in the UAE market move fast

Your conversion rates are poor despite getting traffic — visitors come but do not inquire, call, or buy

Your site is not mobile-friendly and you are losing the 80%+ of visitors who browse on their phones

You have rebranded or significantly changed your service offerings and your website no longer reflects your business accurately

Your site is slow, buggy, or built on a platform that is no longer supported or secure

Brand Surge Website Redesign team in Dubai
Conversion Leaks

Landing Page Mistakes That Kill Conversion Rates in Dubai

  • Losing SEO value during migration. This is the biggest risk. If you change URLs without implementing proper 301 redirects, you lose the search authority those pages have built over time. We have seen businesses lose 50-80% of their organic traffic after a poorly managed redesign. We create comprehensive redirect maps before launching any redesign.
  • Not redirecting old URLs. Every old URL that returns a 404 error is a lost opportunity. Google had indexed that page, external sites may link to it, and users may have it bookmarked. Every single old URL must redirect to an equivalent new page or the most relevant alternative.
  • Changing too much at once. When you redesign the visual layout, restructure the navigation, rewrite all the content, and change the URL structure simultaneously, it is impossible to diagnose problems if things go wrong. We recommend phased approaches when possible.
  • Focusing on aesthetics over function. A beautiful website that confuses visitors is worse than an average-looking site that clearly communicates what you do and how to contact you. Design should serve the user experience, not the other way around.
Conversion Data

Landing Page Metrics That Prove Campaign ROI in the UAE

Many UAE businesses are on their second or third website and have learned the hard way that a redesign without SEO planning can be catastrophic. We prevent that with thorough migration planning that maps every existing URL and ensures no search authority is lost.
Speed improvements during redesign deliver immediate SEO benefits in the UAE. When we rebuild a site that was loading in 6 seconds and bring it down to 2 seconds, the ranking improvements are often visible within weeks because Google rewards better user experience.
Adding Arabic language support during a redesign is a common request from UAE businesses that started with English-only sites. We build bilingual capability into the redesign from the start rather than bolting it on afterward, which produces a much better result.
Redesigns that add clear conversion paths — WhatsApp buttons, simplified forms, click-to-call — regularly produce 40-80% improvements in lead generation for UAE businesses. Often the old site was making it too hard for visitors to take the next step.
Performance Link

How Conversion Pages Amplify Your Web Design Investment in Dubai

Website redesign is a specialized service within our web design and development offering. It requires additional expertise in migration planning, SEO preservation, and change management that new website builds do not. We treat every redesign as both a design project and an SEO project to protect your existing digital assets.

Full Landing Page Design and Optimisation Package for Dubai

Everything you receive when you partner with Brand Surge for website redesign in the UAE.

Design modernization

updating the visual design to meet current standards and user expectations while preserving brand identity

SEO-safe migration

mapping old URLs to new ones, implementing proper redirects, and preserving the search authority your current site has earned

Performance improvement

rebuilding on modern technology with optimized code, compressed images, and fast hosting for significantly better load times

Mobile experience upgrade

redesigning for mobile-first if your current site was built in the desktop-first era

Content restructuring

reorganizing your site content based on user behavior data and best practices for navigation and conversion

Conversion optimization

redesigning user flows, forms, and calls-to-action based on what your current data shows about visitor behavior

Proven Results

Website Redesign in Action: CrossFit Gym

A real fitness business in Dubai that achieved measurable growth.

CrossFit Gym case study
Fitness

CrossFit Gym · Dubai

Local SEO + Meta Ads + Content · 60 days

The Challenge

High member churn. Local competition. Converting trial members. Standing out from traditional gyms.

Our Approach

Built community-focused content strategy highlighting member transformations and gym culture. Targeted fitness enthusiasts within 10km radius with Meta ads promoting trial offers. Optimized for 'CrossFit near me' and related terms. Created video content showcasing workouts and community. Ran lead generation campaigns with trial class offers. Implemented referral tracking.

Results Achieved

+80%
Trial Signups
New member leads
35%
Conversion Rate
Trial to member
+45%
Referrals
Member referrals

Key Takeaway

Community content outperforms workout-focused content for boutique fitness. Showing real member stories and transformations builds trust faster than facility photos or equipment lists.

Brand Surge Landing Pages vs. Generic Page Builders in the UAE

Here's what sets our approach apart from the competition.

FeatureTypical AgencyBrand Surge
Responsive Mobile-Friendly Design
CMS Setup (WordPress / Headless)
Conversion-Focused UX & A/B Testing
Core Web Vitals & Page Speed Optimization
SEO-Ready Architecture & Schema Markup
Bilingual (English + Arabic) RTL Support

Deploy High-Performance Conversion Pages Across the UAE

Our design team creates landing pages engineered for the highest possible conversion rate on every campaign.

Frequently Asked Questions

How We Build Your Landing Pages

Research, wireframe, design, and A/B test — pages built to perform from day one.

1

Book Your Free Strategy Call

Schedule a 30-minute consultation. We'll discuss your business goals, current marketing, and where the biggest opportunities are.

  • No commitment or obligation
  • We'll review your current online presence
  • Identify quick wins you can act on immediately
2

Receive a Custom Strategy

Within 48 hours, you'll receive a tailored plan with clear priorities, realistic timelines, and transparent pricing.

  • Detailed scope of work
  • Channel recommendations based on your goals
  • Clear deliverables and expected outcomes
3

Launch & Start Growing

Once you approve the plan, our team begins execution immediately with weekly progress updates and monthly performance reports.

  • Onboarding within 48 hours of approval
  • First results visible within 2-4 weeks
  • Ongoing optimization and transparent reporting

Why Brands Trust Us

Google Partner

Certified Google Ads management with access to advanced tools and direct Google support.

Meta Business Partner

Verified expertise in Meta Ads across Facebook and Instagram for UAE businesses.

Top SEO Agency

Recognized by UpCity as a top-rated SEO agency for consistent client results.

UAE-Focused

100% of our work is for UAE-based businesses. We understand this market deeply.

Get a Free Website Redesign Consultation

Talk to our web design specialists about what website redesign can do for your business in the UAE.