Social Media Marketing for Event Planners in Dubai
Social media is where potential clients see your work before they ever contact you.
- Event recap reels and highlight videos that showcase production quality
- Behind-the-scenes content showing the planning process
- Before-and-after venue transformations that visually demonstrate your creativ...
Get Your Free Event Planning Social Media Strategy
Fill out the form below and we'll reach out within 24 hours.
The challenge for event companies on social media is consistency. Events are sporadic by nature, which makes maintaining a regular posting schedule difficult. Many event planners go weeks without posting, then flood their feed with photos from one event. This inconsistent presence confuses algorithms and fails to build the kind of engaged following that generates referrals.
Social Media Marketing That Builds Event Planning Brands in Dubai
Event recap reels and highlight videos that showcase production quality, atmosphere, and scale in under 60 seconds, optimised for Instagram Reels and TikTok
Behind-the-scenes content showing the planning process, vendor coordination, setup transformations, and team at work, humanising your brand and building trust
Before-and-after venue transformations that visually demonstrate your creative capabilities and production standards
Client testimonial clips filmed at events or post-event, providing authentic social proof from real clients
Event Planning Social Media Highlights
- Event recap reels and highlight videos that showcase production quality
- Behind-the-scenes content showing the planning process
- Before-and-after venue transformations that visually demonstrate your creativ...
Why Event Planning Businesses Choose Us
90-Day Roadmap
Clear milestones from day one
Transparent Reporting
Monthly reports with real metrics
No Long-Term Contracts
Results keep you, not contracts
Need a Social Media Strategy Built for Event Planning?
Get a free audit and a clear 90-day roadmap tailored to event planning businesses.
Social Media Mistakes That Hold Back Event Company Growth in the UAE
Posting only finished event photos with no context or storytelling. Clients want to see the process, the challenges, the creative decisions, and the team behind the event. Raw, authentic content performs better than polished gallery images.
Inconsistent posting. Going silent for weeks then posting 20 photos from one event confuses algorithms and loses follower engagement. A steady stream of content keeps you visible.
Not engaging with followers. Event planning is a relationship business. Responding to comments, replying to DMs promptly, and engaging with potential clients' content builds the connections that lead to bookings.
Using social media as a one-way broadcast instead of a conversation. Polls, Q&As, planning tips, and interactive stories create engagement that algorithms reward with greater reach.
Our Portfolio-First Social Strategy for Event Planners in Dubai
We audit your current social media presence, content library, and competitor landscape to identify opportunities and content gaps for your event segments.
We build a content calendar that maintains consistent posting between events, leveraging past event content, planning tips, venue showcases, and seasonal themes.
We produce and schedule content including Reels, Stories, carousels, and long-form posts optimised for each platform's algorithm and your target audience's browsing behaviour.
We track engagement metrics, follower growth, website traffic from social, and direct inquiries generated, adjusting the content strategy based on what drives actual business results.
Your Event Planning Social Media Marketing Package
We audit your current social media presence, content library, and competitor landscape to identify opportunities and content gaps for your event segments.
We build a content calendar that maintains consistent posting between events, leveraging past event content, planning tips, venue showcases, and seasonal themes.
We produce and schedule content including Reels, Stories, carousels, and long-form posts optimised for each platform's algorithm and your target audience's browsing behaviour.
We track engagement metrics, follower growth, website traffic from social, and direct inquiries generated, adjusting the content strategy based on what drives actual business results.
Event Planning Social Media in Action: Fine Dining Restaurant
A real restaurants & cafes business in Dubai that achieved measurable growth.
Fine Dining Restaurant · Dubai
The Challenge
Low visibility for branded and non-branded searches. High dependency on walk-in traffic. Poor Google Business Profile performance. Limited online reservations.
Our Approach
We implemented a comprehensive local SEO strategy combined with targeted paid campaigns to drive both awareness and direct bookings. Focus on optimizing for 'fine dining Dubai Marina' and related terms. Optimized Google Business Profile with professional photos, structured data, and review response. Launched Google Ads for high-intent dining searches. Created Meta campaigns targeting affluent Dubai residents for special occasions.
Results Achieved
Key Takeaway
For fine dining in Dubai, targeting special occasions and corporate events through Meta ads delivers better quality leads than generic restaurant targeting. WhatsApp integration significantly improved booking conversion.
Brand Surge vs. DIY Social Media for Event Companies
Here's what sets our approach apart from the competition.
| Feature | Typical Agency | Brand Surge |
|---|---|---|
| Content Calendar & Scheduling | ||
| Monthly Analytics Reports | ||
| Platform-Specific Creative (Reels, Stories, Carousels) | ||
| Paid Social with Advanced Audience Targeting | ||
| Community Management & Response Handling | ||
| Influencer Sourcing & UGC Integration |
Frequently Asked Questions
What Happens Next
Here's exactly what to expect when you reach out to us.
Book Your Free Strategy Call
Schedule a 30-minute consultation. We'll discuss your business goals, current marketing, and where the biggest opportunities are.
- No commitment or obligation
- We'll review your current online presence
- Identify quick wins you can act on immediately
Receive a Custom Strategy
Within 48 hours, you'll receive a tailored plan with clear priorities, realistic timelines, and transparent pricing.
- Detailed scope of work
- Channel recommendations based on your goals
- Clear deliverables and expected outcomes
Launch & Start Growing
Once you approve the plan, our team begins execution immediately with weekly progress updates and monthly performance reports.
- Onboarding within 48 hours of approval
- First results visible within 2-4 weeks
- Ongoing optimization and transparent reporting
Why Brands Trust Us
Google Partner
Certified Google Ads management with access to advanced tools and direct Google support.
Meta Business Partner
Verified expertise in Meta Ads across Facebook and Instagram for UAE businesses.
Top SEO Agency
Recognized by UpCity as a top-rated SEO agency for consistent client results.
UAE-Focused
0% of our work is for UAE-based businesses. We understand this market deeply.
Explore More
Related services, locations, and resources across our site.
Social Media Management
Social media in the UAE is not just about posting content - it is about building a brand, engaging a...
SEO
Most UAE businesses lose leads to competitors who rank higher on Google. We fix that with technical ...
Real Estate Marketing
Digital marketing strategies built for property developers, brokerages, and agents operating in the ...
Restaurants & Cafes Marketing
Marketing strategies for F&B businesses in the UAE, from independent cafes to restaurant chains, foc...
Marketing in Dubai
Dubai digital marketing agency serving 180+ businesses. We help companies in JLT, DIFC, Business Bay...
What to Ask Before Hiring a Digital Marketing Agency in Dubai
A no-nonsense checklist of questions every business owner should ask before signing with a marketing...
Grow Your Event Business Through Social Media in the UAE
Book a free consultation and learn how event content drives proposal requests.
No credit card required. No obligation. We typically respond within 2 business hours.